How do blogs help a business's website traffic to the new digital world of advertising?

How do blogs help a business's website traffic to the new digital world of advertising?
We explained in a recent article how social networking platforms can increase the traffic of a business or service website. Companies that deal with web design as well as Digital marketing are aware of the enormous value that blogging has in modern times.

But what is blogging?
It is about writing successful articles, through blogs, with specific content of the object of each business that is promoted with targeted keywords that raise its SEO. Requires knowledge not only of the subject of the article but also SEO knowledge. Anyone can just create content but not Copywriting that aims to strengthen the brand.

The blog can become a useful tool for either Sites or E shops. Because the articles included in her blog can be about providing information about services, product sales, product offers, new products, ideas, campaigns, etc. The possibilities are innumerable.
A blog as it should be regularly updated on a website and contributes not only to increase its customers and maximize its profits but also its organic results in Google.

When the business combines marketing through Social media, taking advantage of the huge field and the opportunities they offer, the blog is the next step. Because the blog on a website makes it a guide and brings social media users literally to your door increasing the traffic of your business, by ranking you at the top of the search engines.